Inject some life into your menu with quick-cook takeaway products
As busy workers return to city centres, the demand for quick meals and snacks is beginning to rebound. Indeed, the latest Lumina Intelligence data has forecasted that the food-to-go market will be worth £24b in 2025, representing year-on-year growth of 3.3% and outpacing a 2.5% overall uptick in the eating out market.
So what do operators need to know when implementing a grab-and-go provision, and how can they stand out from the crowd? We take a look at the latest essential food, drink, equipment and technology tailored to grab-and-go sites.
Bakery and sandwich shops alone added £1b to the food-to-go channel in 2024 according to the Lumina Intelligence report, and with Kantar predicting that the channel will increase in value by almost 40% in 2028 compared to 2019 levels, operators can tap into the market by offering a variety of bread products.
Bridor aims to elevate a sandwich offering with its new Grains Gourmet Half-Baguette, a seeded sourdough with sunflower, quinoa, chia, amaranth and millet seeds, and the Caractère Half-Baguette, a wheat sourdough made with a blend of French wheat flour and Gaude flour for a cream-coloured crumb.
Jenno’s Coffee House, which has several sites in Leicester, has chosen Simply Lunch’s Made range of handmade sandwiches, which includes artisan breads made with Wildfarmed flour. The café brand’s director Paul Jenno says: “The Made range fits seamlessly into our grab-and-go selection, providing fresh, great-tasting products that our customers genuinely enjoy. Made has helped us raise the bar across all sites without adding any operational complexity.”
Alternatively, grab-and-go sites could meet the bread demand with a pizza offering, as the out-of-home pizza market is now worth £3.2b and is growing at +3.6% year on year. Food company Rich’s offers a range of par-baked frozen Italian-style pinsa and gluten-free pizza bases. Commercial director Dez Paterson says: “This solution is ultra-convenient – requiring no proving, specialist dough handling or advance prep. Bases can be topped and baked straight from frozen, saving valuable time and reducing waste, while delivering fresh, high-quality results.”
Street food embodies grab and go, and particularly appeals to younger demographics, with 83% of the market powered by people under 40, according to Hartman Group research. Loaded fries are a leader, with Lamb Weston’s UK trade marketeer, Ash Liles, describing them as having “significant mark-up potential when you compare the cost per portion with the potential sales value”. The brand’s new Frenzy Fries are designed to uphold crunch for up to 20 minutes to ensure that they maintain quality while being transported.
To give street food a twist while being convenient to serve, Asian dressings and seasonings are perfect for food on the go. “The complex layers found in many Asian sauces can be time-consuming and challenging to achieve, so choosing ready-made, rich and concentrated products will elevate dishes to support menus across all sectors,” says Lee Kum Kee Europe’s managing director Maria Chong. She suggests dishes such as char siu chicken katsu sando or black pepper duck wrap, using the brand’s Chinese style honey BBQ marinade or black pepper sauce, respectively.
On the drinks side of things, a speedy grab-and-go water can also be eco-friendly. Belu Water feels it offers the best of both worlds with its new still and sparkling water aluminium cans, which are a minimum of 68% recycled, locally manufactured and can help to reduce single use plastic.
With consumers increasingly turning to healthier products, offering functional drinks could boost custom. Patrick Grant-Sturgis, co-founder of Jamu, a ‘gut-friendly’ sparkling flavoured water brand, says: “With obesity levels in the UK at a record high, it’s the responsibility of the operator to offer healthy drinks in the chiller that are low- or zero-sugar. Choice is key. With Jamu, operators can provide a fun and refreshing drink that allows purchasers to top up on their fibre, while keeping them refreshed.”
When it comes to ensuring a swift service and a quality product at smaller food-to-go sites, Unox’s Speed.Compact Eco high speed oven measures 60cm in depth and has one-touch ‘click and cook’ technology, delivering a finished product in 1-2 minutes or less. Unox UK managing director Scott Duncan says: “It delivers the ultimate combination of speed, performance and a reduced footprint – without compromising on quality or budget.”
Front of house, equipment wholesaler Lockhart can help operators be mindful of how they present their goods with the Podium display range. Its European oak catering trolleys and system of interchangeable, stackable, modular inserts, including tea chests, bread bins, box risers and trays, are available in a natural wooden finish, brown, grey or black to suit any site.
Chilled grab-and-go options can be attractively displayed with Lockhart’s Arctica glass-door refrigerators, which should deliver a more consistent temperature than open-faced chillers. The models consist of compact single-, double- and triple-door under-counter units, or upright display refrigerators with up to 880 litre capacity.
Given today’s more varied scope of grab-and-go foods, their packaging also needs to be diverse, be able to retain heat and offer visual appeal. Wholesaler Booker’s 255-strong CaterPro range features everything from self-folding boxes for sandwiches, baguettes and wraps to deli pots with lids, street food bowls, breakfast and ice-cream tubs, pizza boxes and cups for hot and cold drinks.
Catering director Darren Bown says: “The new CaterPro disposables range is cost-effective and price-benchmarked with three tiers, helping caterers manage costs without compromising the customer experience.”
And as for facilitating payment and insights into what to stock, Maxwell Harding, founder and chief executive at software provider Dynamify, suggests: “Electronic point of sale systems offer the benefit of non-anonymised basket-level data that helps businesses better understand what their customers want and make more informed decisions. With this visibility, F&B businesses can also assess which grab-and-go products are most popular, as well as on which days of the week.”
Belu Water belu.org
Booker www.booker.co.uk
Bridor www.bridor.co.uk
Dynamify www.dynamify.com
Jamu Wild Water jamuwildwater.co.uk
Lamb Weston www.lambweston.eu/uk
Lee Kum Kee www.lkkprofessional.com
Lockhart Catering Equipment www.lockhart.co.uk
Rich’s www.richs.co.uk
Simply Lunch www.simplylunch.co.uk
Unox www.unox.com/en_gb
Photo: Pablo Rasero/Shutterstock