Tiptree Patisserie launches online ordering platform for hospitality

Tiptree Patisserie has launched an online platform for mainland UK hospitality customers to order its artisan cakes, traybakes and baked goods.

The new website offers a range of cakes, scones and muffins chosen for their ability to travel well and deliver consistent quality, convenience and reduced wastage for operators.

Products include Victoria sponge, lemon and raspberry traycake and traditional fruit scones, with additional products including cookies and seasonal lines set to be added throughout the year.

All products are handmade in small batches, designed to deliver a premium homemade appearance while offering the convenience required by modern foodservice operators.

Products are supplied frozen with a minimum six-month shelf life, allowing operators to take out only what they need, when they need it.

Orders are available nationwide across mainland UK, with a minimum order value of £60 and free delivery available on orders over £150.

As part of Wilkin & Sons Group, the company behind the Tiptree preserves brand, Tiptree Patisserie already supplies businesses including Marriott Hotels, Uber Boat by Thames Clippers and Essex Wildlife Trust visitor centres, as well as serving its bakes at its own Tiptree Tea Rooms.

Tyler Bennett, business development manager at Tiptree Patisserie, said: "The new website has been developed to make it easier than ever for businesses across the UK to access our products. We know operators are looking for quality, consistency and convenience, and that’s exactly what this platform delivers.

"Our cakes and baked goods have already been proven within the Tiptree Tea Rooms and through a growing number of hospitality and foodservice customers. By making a selected range available online, we’re helping more businesses access artisan bakery products that are handmade, easy to manage and designed to minimise waste.”