Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

Bibendum PLB Group raises over £75,000 for Help for Heroes

28 May 2015 by
Bibendum PLB Group raises over £75,000 for Help for Heroes

The Bibendum Group and its customers have raised more than £75,000 for the Help for Heroes charity through the sales of their specially made Wines for Heroes.

Made by Spier winery, one of the oldest wine farms in South Africa, the Wine for Heroes portfolio has been retailing since summer 2014 in the off-trade at a price of £7.99 and in the on-trade at £12.99, with £1 from every bottle sold going direct to Help for Heroes.

Marcus O'Shea, head of brand partnerships at Help for Heroes, said: "We are delighted at how popular Wines for Heroes are proving with both retailers and customers, helping drive sales while raising money for a wonderful cause. Help for Heroes is a recognised and respected brand and by partnering with quality brands we're providing the public with a really simple way for them to show their support for our Heroes."

The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.

close

Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking