BPEX foodservice trade manager, Tony Goodger, said: "With hundreds of sausage varieties available, we really are a nation of sausage lovers! The week provides a fantastic opportunity for the whole industry to get involved and raise awareness of quality sausages, including those produced using Red Tractor pork.
"It is never too early to start planning and looking at ways your business can benefit. Creating new varieties, introducing timely promotions or holding charity events are just some of the ways in which to get involved and boost sales. So if you supply or sell great sausages make a date for British Sausage Week and use it to your advantage."
British Sausage Week is an annual celebration of the taste, quality and diversity of the traditional sausage. For regular announcements over the coming months, visit www.lovepork.co.uk and www.porkforbutchers.bpex.org.uk