Britvic sales sparkle as consumers make low-sugar switch

29 November 2018 by
Britvic sales sparkle as consumers make low-sugar switch

Soft drinks producer Britvic has reported a 5% spike in pre-tax profit to £145.8m for the year ended 30 September 2018.

Revenues of £1.5b for the period were also up 5% year-on-year.

The positive business performance came despite a July warning by Britvic that a shortage of carbon dioxide was preventing the company from capitalising on the UK heatwave. Sales of its carbonates product lines were up 4.9%.

Meanwhile, the company has also benefited from a growing consumer trend of switching away from higher-sugar drinks to low and no added sugar alternatives, which is in part due to the introduction of the Soft Drinks Industry Levy (SDIL).

The company said in a statement: "With 99% of our owned brands in Great Britain now below or exempt from the SDIL (90% of total portfolio including PepsiCo brands), we remain confident in our long-standing health strategy and our approach to the levy. We believe that the changes in consumer trends towards low/no added sugar offer us further opportunities for growth."

Revenues from the company's stills product lines increased by 4.2%, driven by Robinsons and J2O and thanks to the introduction of new premium ranges, including Robinsons Creations and Robinsons Cordials.

Get The Caterer every week on your smartphone, tablet, or even in good old-fashioned hard copy (or all three!).

The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.


Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking