In an aggressive move to provide operators with the lowest prices on entry level white porcelain crockery currently available in the UK, Bunzl Lockhart Catering Equipment has released ‘Great white' - a 28 piece crockery range exclusively available through the business.
Prices start at just 49p and unusually for an entry level crockery range, also includes a five-year edge chip warranty.
Operators can also expect further quality assurance certifications including: commercially dishwasher safe, super strong durable porcelain, 5-star vitrified hotelware, thermal shock resistance and compliance to BS4034.
The range includes: stacking tea cups and saucers from 58p, jugs, pots and bowls from 73p, winged plates together with bowls and dishes from 74p, narrow rim plates and salt & pepper pots from 75p, latte mugs from £1.18 and oval plates from £2.14.
Paul Nieduszynski, managing director, Bunzl Lockhart Catering Equipment, said: "We conducted extensive market research with operators to determine exactly what they wanted from an entry level crockery range. The results were clear and like all great things it was simple. They wanted a great range that showcased great quality at great prices. ‘Great White' was created as an aggressive attack to take a bite out of the competition in order to achieve the objectives of the operators.
"We are confident that no other supplier currently meets these prices for an entry level crockery range based on today's list prices. However, this isn't just about prices, it's also about delivering on quality, which is why we went one step further and included a five-year edge chip warranty"