Danish Crown launches Ultimate Burger competition

17 August 2017 by
Danish Crown launches Ultimate Burger competition

Meat processing company Danish Crown has launched an Ultimate Burger competition in honour of national burger day on 24 August.

Danish Crown is urging operators to excite their customers by adding new burger format to their menus. According to market and consumer trend analysist Mintel, 60% of consumers have visited a burger bar in the last three months making it a popular option for diners.

Allan Hansen, foodservice director at Danish Crown UK said: "A burger's wide appeal and versatility makes it the hero dish on any menu; despite customers becoming increasingly adventurous when it comes to eating out, this classic remains a go-to for many diners, serving up great value for money. What has changed over the years is the quality of the burgers on offer and customer expectation. We're receiving growing requests from chefs and operators looking to have their own bespoke burger patties or burger mince, 100% British Beef is no longer enough with ingredients such as bone marrow now being added for flavour and texture.

The winner will receive two tickets for a three course meal and drinks at Manchester United's stadium, Old Trafford, as well as an overnight stay in the city. They will also win a premium meat hamper worth £150, containing steaks, burgers, sausages, bacon, and ribs.

For the chance to win, email gebal@danishcrown.com or tweet @DanishCrownUK with a picture of your favourite burger using the hashtag #UltimateBurger by midday on the 25 August.

Burger Theory to open in Bristol next week >>

Handmade Burger Co sold out of administration >>

Five Guys sees revenue increase to £90m >>

Videos from The Caterer archives

Are you looking for a new role? See all the current hospitality vacancies available with The Caterer Jobs

The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.


Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking