Extra-large Tango from Britvic
An extra-large version of Britvic's popular orange drink Tango has been launched as Tango ‘With Added Tango' in a 440ml can.
Playing on its ‘You've been Tangoed' media advertisements, the new cans humorously encourage customers to contact a helpline that offers advice on any unusual side effects that may stem from drinking larger quantities - for example, according to the PoS material, ‘Too much Tango makes your hair turn ginger, yes even those ones'.
Calling the helpline puts consumers into a prize draw with rewards ranging from bikes, PlayStations and iPod docking systems.
To buy it, callBritvic Soft Drinks0845 758 1781