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Heart of England Fine Foods launches local produce campaign for pubs

25 February 2011 by
Heart of England Fine Foods launches local produce campaign for pubs

Heart of England Fine Foods](http://www.heff.co.uk) (HEFF) has launched a "Try Something Local" campaign to encourage customers back into British pubs.

It argues that providing locally-produced food and drink creates a point of difference, cuts costs and means fresher produce.

Free branded PoS material - including A-boards, glasses, beer mats, badges and buntings - will be provided to pubs that stock at least six local products at the bar or on the menu.

HEFF can help publicans track down appropriate suppliers, who can also order products through the HEFF Delivery Service, a one-order, one-delivery, one-invoice system.

[georgina.taylor@heff.co.uk.

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