J20 Glitter Berry soft drink from Britvic
30 September 2011 by Angela Frewin
Product J20 Glitter Berry
USP Adding a bit of glitz and glamour to Christmas menus, the new limited-edition variant of the adult soft drink is laced with edible gold glitter that sparkles when the bottle is shaken.
Details This seasonal version of the adult soft drink combines the fruity flavours of red grape and cherry with a hint of spice.
Promotion The launch is supported b y a £2.5m TV and cinema marketing drive from November. Glittery front-of-bar POS is available to the on-trade.
How supplied Cases of 24 x 275ml
SupplierBritvic Soft Drinks
0845 758 1781
