Kenco is once again backing the Macmillan Cancer Support World's Biggest Coffee Morning as the official coffee partner.
The theme for this year's event, being hosted around the world on 28 September, is "Wake up and Smell the Coffee. It is being supported by TV presenter Claire Sweeney.
Jodie Bates, marketing manager for Kenco Professional, said: "At Kenco we're passionate about making a positive difference with every cup, so we're delighted to be able to partner with Macmillan to raise awareness by donating coffee to thousands of coffee mornings in the UK."
Huhtamaki has also declared its support of the event by joining Kenco and donating 100,000 paper vending cups with a "text to donate" message.
"Huhtamaki is proud to support the charity," said John Young, UK foodservice sales and marketing manager.
Organisers are hoping the event will raise over £10.8m to beat the 2011 record total.
By Lisa Jenkins
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