PUB22 will take place as part of the Hotel, Restaurant & Catering (HRC) show when the event returns to Excel London in March 2022.
The partnership will bring together suppliers, speakers, discussions and research, with visitors able to access a wide array of industry suppliers across both the HRC and International Food & Drink event. The show will also see the return of the popular Taproom feature, where visitors can sample new beer and cider brands.
HRC event manager Ronda Annesley said: "We're thrilled to be welcoming PUB22 to HRC. It's an event that has always had a passionate and loyal audience and we want to reassure them that it will still be the number one event for pub and bar professionals to do business.
"Both events are going to benefit hugely from the diverse range of products and content on offer. We can't wait to see the hospitality industry back together, making those all-important face-to-face connections."
HRC has also confirmed a new partnership with On-Trade Consultancy that will see the hospitality agency running guided ‘pub crawls' around the event, exploring categories such as technology, ready-to-drink and spirits.
Annesley added: "On-Trade will be bringing a vast amount of industry knowledge and expertise to the 2022 event. They work with some of the most exciting, up-and-coming drinks brands in the UK and internationally and have unique insights into what makes this vibrant sector tick."
PUB22 and HRC take place on 21-23 March 2022 at Excel London.