Schwartz for Chef unveils the hottest culinary trends for 2012
Herbs and spices expert Schwartz for Chef, in partnership with parent company McCormick & Company, has uncovered the future of flavour and released its first ever global Flavour Forecast. Since 2000, the report has showcased McCormick and Schwartz for Chef's leadership in culinary trends and innovations, highlighting common trends and flavours driving culinary innovation and revealing the forces driving what we will eat across the globe in coming years. In the UK, Flavour Forecast has been released annually since 2008.
Trends highlighted in the 2012 report include honouring a cuisine's traditional roots, seeking the ultimate in sensory stimulation, a focus on vegetables, simplicity, flavourful swaps, and breaking boundaries.
Flavour Forecast 2012 shapes the future of flavour and is based on a year-long process of culinary exploration, data discovery and insight development. An international panel of chefs, sensory scientists, trend trackers, marketing experts and food technologists from Schwartz for Chef and McCormick collaborated to identify the trends and flavours.
Paola Bassi, Schwartz UK marketing director, comments, "This year's report is the first ever global edition of the Flavour Forecast and underscores our commitment and passion to flavour. No one knows flavour better than McCormick. We make a difference in the way people create and experience food every day. Flavour Forecast 2012 reveals the surprising finding that the trends driving our food choices are strikingly similar from region to region, even though the specific foods and ingredients we enjoy are rooted in our local cultures."
To bring this year's culinary trends and flavour combinations to life in the UK, six recipes have been crafted by McCormick's concept development chef, Steve Love, a member of the dedicated team of Development Chefs, who collectively identified these flavours which showcase the trends.
Love says "Flavour Forecast 2012 demonstrates six global trends with some inspiring and delicious regional flavour combinations and food experiences, allowing you to eat in many countries without leaving your home nation. Now in its fourth year in the UK, the Flavour Forecast is a catalyst for innovation amongst food manufacturers and foodservice professionals alike, inspiring the food we eat every day, from supermarket products to restaurant offerings. Trends pinpointed in past editions have moved once-edgy ingredients into mainstream popularity and we have no doubt it will continue to further enlighten the global culinary scene."
To learn more about Flavour Forecast 2012 in the UK and explore the future of global flavour, visit www.FlavourForecast.com.
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By Lisa Jenkins
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