Service with a smile 21 February 2020 Tom Kemble of the Pass at South Lodge cooks up a pumpkin masterclass and shares why it’s important for chefs to meet their customers
In this week's issue...Service with a smile Tom Kemble of the Pass at South Lodge cooks up a pumpkin masterclass and shares why it’s important for chefs to meet their customers
Read More
Search
The Caterer

Keith Prowse's bookings rise as people look for alternatives to costly Olympic hospitality

01 March 2012
Keith Prowse's bookings rise as people look for alternatives to costly Olympic hospitality

Non-Olympic corporate hospitality operators could cash in as buyers strive to get more value for money, according to booking trends revealed by Keith Prowse.

The official hospitality provider at the Kia Oval has seen an upsurge in enquiries from customers and hospitality agents, looking for an alternative to costly Olympic entertaining. Some Olympic packages are being offered at five-figure rates.

Keith Prowse has seen a 14% increase in bookings for the upcoming season, compared to the total in February 2011, discounting the theory that the Olympic and Paralympic Games could have an adverse effect on other standout dates in the UK's traditional hospitality season.

Ted Walker, head of marketing at Keith Prowse, said: "We have been intrigued by the latest feedback reported by our sales team at the Kia Oval. Agents in particular have made no bones about the fact they are searching for Olympic alternatives, which they say has been influenced in part by prices, lack of availability and demand for all-day events.

"We believe that the three quality international teams playing England and the raft of hospitality options available will make the Kia Oval one of 2012's entertaining hubs."

A total of 6,141 2012 packages have so far been sold at the Kia Oval for England's NatWest Series One Day Internationals against West Indies (19 June), Australia (1 July) and South Africa (31 August), as well as the Investec Test match between England and South Africa (19-22 July).

Keith Prowse wins five-year deal at Wimbledon tennis championships >>

Keith Prowse warns of bogus hospitality providers >>

Jason Atherton to provide Twickenham menus for Compass's Keith Prowse >>

By Janie Manzoori-Stamford

E-mail your comments to Janie Manzoori-Stamford here.

Tabletalk
Tabletalk
If you have something to say on this story or anything else join the debate at Table Talk - Caterer's new networking forum. Go to www.catererandhotelkeeper.com/tabletalk

Catererandhotelkeeper.com jobs

Looking for a new job? Find your next job here with Catererandhotelkeeper.com jobs

Blogs on Catererandhotelkeeper.com ](http://www.catererandhotelkeeper.com/blogs) Catch up with more news and gossip on all Caterer's blogs
[E-newsletters](http://www.catererandhotelkeeper.com/email-newsletters.htm)[ For the latest hospitality news, sign up for our E-newsletters
The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!