Pizzaland brand to disappear

Pizzaland will begin to disappear from the high street this summer, as Whitbread puts the rump of its inherited BrightReasons estate on the market.

The 21 properties for sale include several Pizzalands which were unsuitable for conversion to other Whitbread brands, and two underperforming Bella Pastas.

Up to nine more Pizzalands would continue to trade over the next year while their future is evaluated, said Stephen Evans, managing director of the BrightReasons Group.