Product Quilmes 970ml bottle format
USP Quilmes saw on-trade sales growth of 35% in 2010, and the brand was recently listed in the 21 Pitcher & Piano outlets. Morgenrot believes the 970ml roll-out will be a key factor in driving further listings and sales in the final two quarters of 2011, with the growth opportunities in the summer months and the Rugby World Cup in September when England open their campaign against Argentina.
Details Dominating the South American market since 1890, Quilmes is brewed using the finest Patagonian hops, barley and using the purest, crystal-clear water. Brewed at 4.9% abv, Quilmes has a golden hue, expansive character on the palette with fruity undertones and a rich texture.
How supplied Cases of six 970ml bottles.
Price Approximately £16-17 per case