Fullers reports ‘outstanding’ festive trading

Fuller, Smith & Turner has reported an “outstanding” Christmas and New Year trading period.

The pub group achieved like-for-like sales of 8.2% for the five-week period, against a strong Christmas in 2024.

In a trading update for the 41 weeks to 10 January 2026, Fullers also reported like-for-like sales for the year to date up 5.3%.

Simon Emeny, executive chairman of Fuller, Smith & Turner, said: “I am delighted we have maintained our strong growth momentum – in both sales and profitability – and this has been further enhanced with an excellent Christmas trading period.

“In addition to this outstanding operational performance, we continue to effectively deliver on our capital allocation framework with the ongoing share buyback programme and through our extensive programme of capital investment, with a number of exciting investment schemes scheduled for the final quarter of this financial year.

“Finally, I want to recognise that our success, as ever, is down to the amazing team of people that work for Fuller’s across our pubs, hotels and support centre. They have gone all out to deliver a fantastic Christmas for our customers – and I’d like to publicly thank them for their continued hard work and dedication.”

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