Levy wins F&B deal to cater at Huddersfield Town FC

Levy has struck a long-term F&B contract with Huddersfield Town Association Football Club for all catering at the Accu Stadium, which was rebranded last year from John Smith’s Stadium.

 

The partnership will see Levy, the sports, entertainment and events arm of Compass Group UK & Ireland, work closely with the football club “to implement a wide-reaching strategy designed to provide world-class service to every supporter and visitor”, with a focus on both general admission areas and the culinary offering.

 

Levy’s appointment follows Huddersfield FC acquiring the Accu Stadium and the surrounding 53-acre site last year.

 

The contract caterer will implement a variety of sustainability initiatives in line with Huddersfield FC’s environmental goals, and will integrate regional suppliers into its supply chain as part of the sports club’s commitment to “prioritise local people”.

 

Huddersfield Town’s chief revenue officer Paul Reeves said: “We’re really excited to partner with Levy at the Accu Stadium, and look forward to seeing their expertise across hospitality, catering and experience, benefitting everyone visiting us here all year round.

 

“Not just focused on ensuring our supporters see an improvement on a match day across catering, Levy will work closely with us across non-match day events as we step up our desire to see our home become a destination 365 days a year.”

 

Levy’s chief operating officer Matthew Lewis added: We are proud to partner with a club as historic as Huddersfield Town. Our mission is to create a match day environment that reflects the passion of the fans while setting a new standard for hospitality in the region.

 

“Crucially, we see the stadium as a 365-day-a-year asset; by driving a robust non-match day events strategy, we will ensure the club remains a vibrant hub for the community every day of the week.”

 

The deal comes hot on the heels of Levy securing an F&B contract with ACC Liverpool earlier this week.

 

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