Village Hotels partners with Professional Darts Corporation

Village Hotels has entered a three-year partnership with the Professional Darts Corporation (PDC) for an undisclosed sum.

The hotel group has 33 sites across the UK and offers affordable rooms, health and wellness clubs, a pub and grill, and co-working spaces.

It will become an official partner across the PDC's 11 Premier televised events, which will see Village Hotels branding at events such as the World Darts Championship and Premier League.

Fans will also have the chance to win event tickets and exclusive prizes courtesy of Village Hotels.

Matthew Porter, chief executive of PDC, said: "Village Hotels offers a wide range of facilities across the UK, and we look forward to working with them over the coming years to further develop the Village Hotels brand through this partnership."

Gary Davis, chief executive of Village Hotel Club, added: "We're delighted to be a part of this incredible event series. It's such a great fit for us – sport is a huge part of our offering, with live sporting events available to watch on Sky Sports in the pub and grill every weekend at all Village Hotels."

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