Budweiser Brewing opens first UK de-alcoholisation facility

Budweiser Brewing Group has opened its first UK based de-alcoholisation unit at the Magor Brewery in South Wales, in response to rising consumer demand for no and low alcohol beer.

The new facility allows brands such as Stella Artois 0.0 and Corona Cero to be produced locally, expanding manufacturing capacity in one of the fastest growing areas of the beer category in both the on and off-trade in the UK.

The de-alcoholisation unit uses technology that Budweiser Brewing Group said “represents a significant step forward in preserving the full flavour and aroma of the beer”.

As part of AB InBev, Budweiser Brewing Group is aiming to accelerate growth in this space. In Q3 2025, AB InBev’s no-alcohol beer portfolio drove a 27% increase in global revenue, building on strong growth in the previous year.

This momentum is reflected in the on-trade launch of Stella Artois 0.0, which debuted on draught in the UK at the Wimbledon Tennis Championships, and in Corona Cero’s upcoming role as the first no-alcohol beer to sponsor the Winter Olympic Games in 2026.

Brian Perkins, business new west president, AB InBev, said: “Our investment into a new dealcoholisation facility marks a significant step forward in our UK operations. It enables us to strengthen our manufacturing footprint in Wales, build our local supply chain, and demonstrates our commitment to delivering products that support consumer choice and moderation.

“Magor has long been a centre of innovation for Budweiser Brewing Group, and this facility helps secure its role for the future, paving a new way for drinking responsibly in the UK. Whether consumers choose alcohol or alcohol-free, they can enjoy the same high quality, world-class brewing they expect from our brands.”

AB InBev offers 29 no-alcohol beers in more than 45 markets.

Last year the business restructured its trading relationship with C&C Group, with the latter resuming control of its cider portfolio in Britain, with brands including Magners and Bulmers. The agreement also saw AB InBev assuming control and distribution of its beer portfolio, including Budweiser, Corona and Stella Artois, in the off trade in the Republic of Ireland.