Food-to-go icon Rollover delivers innovative Signature range to foodservice customers

Rollover, renowned for its popular hot food-to-go offerings, has debuted its new Signature range. The elevated menu of premium sausages are now available to those operating in the foodservice sector.

With live events in demand now more than ever, and consumers returning to entertainment venues and sports stadiums, the foodservice sector is booming. However, direct feedback from chefs and foodservice experts revealed that current menu options in the category aren't hitting the mark. Key stakeholder needs included a desire for bold new flavours in protein and toppings, as well as a desire for ‘freshness' in taste, texture and experience.

The brand was influenced by food trends in the wider UK market and applied these to the foodservice landscape to create an elevated range of street food-inspired dishes with an artisanal and handcrafted touch.

The exclusive new range of sausages are made with the highest quality of ingredients, with an emphasis on prime cuts of pork and high meat content. Adding depth of flavour, some of the new range sausages have been smoked over beechwood, delivering a classic street food taste. The new range is IQF frozen for freshness and boasts a crafted, artisanal touch thanks to the collaboration with key industry chefs and experts.

Available now, the Signature range includes:

• The Krakauer Sausage – made from prime cuts of seasoned pork
• The Krakauer and Cheese Sausage – combined with tangy Emmental cheese
• The Meister Sausage – smoked over beechwood and seasoned with spices
• The XXL Meister Sausage – a 160g ultimate hotdog experience
• The Bratwurst – a worldwide favourite made with herbs and spices
• The Currywurst – cooked to perfection and coated in curry sauce

Accompanying these mouthwatering new sausage options are a range of elevated and delicious breads and toppings including:

• Pretzel rolls, brioche rolls and semolina rolls
• Jalapeños, cheese sauce, diced gherkins, crispy onions and chilli con carne
• Curry Sauce, ketchup and German mustard

The new Signature range also comes available with everything customers need to deliver a premium experience including greaseproof paper and a fully recyclable, biodegradable and compostable tray. Customers also have the opportunity for dual branding, helping to bolster awareness.

"We listened to both our key customers within the foodservice sector as well as consumers and developed a range of sausages in line with the evolving market," says Ashley Fletcher, Commercial Director, Rollover. "Our Signature range takes the classic hotdog and elevates it to a whole new level, transforming it into creative and mouth-watering products, exclusively available for foodservice customers."

A proud part of Pilgrim's Food Masters, Rollover's new offerings are available directly from its team with the full range available to view on the website here