Grove of Narberth approved expansion will ‘add more scale’

Luxury Welsh hotel Grove of Narberth has secured planning permission which will allow it to expand its number of guest rooms, as well as adding new back of house facilities for staff.

Plans for the hotel’s expansion were first submitted to Pembrokeshire County Council in autumn 2021 and were granted last week (25 February).

Neil Kedward, founder and CEO of the Seren Collection, said the team was “thrilled” to have secured planning permission for “this important extension at our beloved Grove of Narberth”.

He added: “It’s a small but significant project, adding a touch more scale to our accommodation offering, whilst most importantly upgrading our staff areas to better reflect the ambition and rising standards in the hotel.

“We can now start to plan the build in the coming years with some confidence. For those who know the property the extension will be at the back of the new wing – so it will have little or no impact on the historic house façade that defines this special house set in the rolling Narberth Hills.”

The hotel, which has won two Cateys, Hotel of the Year in 2022, and Front of House Team of the Year in 2021, is part of family-run Seren Collection. It was also named as one of three hotels in Wales to be awarded a Michelin Key last autumn at Michelin’s first Michelin keys presentation ceremony in London.