Sponsored article: Uniforms – for teams who are anything but. Investing in the perfect uniform for your team is vital in conveying a positive brand personality to customers. From sustainable fashion to stock solutions, we look at some of the current key trends to consider when choosing a uniform that signifies quality and promotes confidence.
Sustainability isn't a trend…
It's definitely here to stay (and rightfully so)! As we head towards 2022, respectful and responsible fashion is becoming more important for brands worldwide and it follows suit in the corporate clothing arena. When looking for a smarter uniform, tailoring made from recycled polyester is a fantastic way to save countless plastic bottles from entering landfill and our oceans! Meanwhile, choosing more natural fabrics for shirts and blouses, like cotton, reduces your carbon footprint further.
As well as having a positive impact on the environment, opting for a more sustainable uniform is a great way to communicate a greener, forward-thinking brand image. At Brook Taverner, we're proud to have introduced recycled polyester to our Performance, Eclipse and Today collections – which has already saved over two million post-consumer plastic bottles from waste, with more collections to follow!
Create the right impression
Be sure to greet customers in style with statement pieces that are memorable. Although classic black waistcoats remain a popular choice, more individual waistcoats are a fantastic opportunity to get that bit more creative. Go for modern check designs for a touch of added elegance, or tweed fabrics for a warmer, textured style for a more relaxed, approachable feel.
Putting the you in uniform
Many brands in the hospitality sector have large teams consisting of various roles, which may require different uniforms. Choosing versatile styles that can be dressed up or down is a great way to achieve individual looks while maintaining cohesion and brand synergy across the team. A gingham shirt works equally well styled with tailored pieces, chinos, knitwear and aprons… giving you the ultimate in flexibility!
If you need any help with creating a cohesive yet individual uniform for a large team, you can contact our uniform specialist Clare at email@example.com – we'd love to help!
Throw away throwaway fashion
Be sure to invest in a uniform that's built to last: one that you have to update after six months isn't great for your budget or your green message. Feel good – in more ways than one – with high-quality fabrics that are tried-and-tested for corporate use, providing much better long-term value and helping to stop the throwaway habit.
Ensure to provide the correct allocation per wearer. Brook Taverner recommends two jackets/waistcoats, three trousers/skirts and five shirts/blouses to ensure uniforms perform well and last much longer – helping you to help the environment.
As the hospitality sector reopened following the pandemic, and with many brands taking on staff at short-notice to rebuild quickly, the demand for uniforms from stock became increasingly evident. No minimum order quantities and immediate delivery give uniform buyers complete flexibility and peace of mind when looking for a quick solution for existing wearers or new starters.
At Brook Taverner, we're proud to stock over 850,000 tried-and-tested uniform styles in Yorkshire. With various tailoring, casual and shirting collections, large size ranges and options for all budgets, we have everything you need to look your best with a modern, individual uniform.