Pub firm Powder Train, which owns 5 freehold pubs across the south of England, and had plans to use Marco Pierre White's Wheeler's name across the home counties, has entered administration after "several years" of difficult trading.
Julie Palmer, Simon Campbell and Gavin Savage from Begbies Traynor have been appointed to run the firm until a buyer or buyers can be found.
The five pubs are the Anchor Hotel in Warminster, Wiltshire and the George Inn, in Longbridge Deverill, nr Warminster; the Chilli Pad (formerly the Jolly Miller) in North Warnborough, Hampshire; the Chequers Inn in Maresfield, East Sussex and the Handsome Pig (formerly the Kings Arms) in Fernhurst, West Sussex.
The Chequers Inn was the first Powder Train pub to use the Wheeler's name and plans were unveiled to open 13 more in 2010.
Powder Train LLP has been trading since 2006 and employed around 100 staff.
Administrator, Julie Palmer, said: "The 5 pubs present a diverse offering geographically and to the market-place. However, the trading businesses appear to be viable in their own right and we expect strong interest in all 5 units over the next few months".