McCain Foods launches new foodservice website to boost profitability

07 May 2012 by

McCain Foods has launched a new foodservice website ](http://www.mccainfoodservice.co.uk)to help its customers improve profitability and streamline their operations.

"The new website provides operators with a wealth of information, support, and hopefully plenty of inspiration, to help increase footfall, profits and ensure their kitchen runs as smoothly as possible, and it's now all available at the click of a button," said Donna Rowbottom, marketing manager at McCain.
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The interactive content includes a profit and cost calculator, videos and competitions, and customisable promotional material that customers can save ready for printing in their own personalised accounts.

The website also features news, market trends and industry report and, to aid navigation, includes separate sections for pubs and restaurants; schools, universities and colleges; and fast food, each offering insights into the sector alongside case studies and recipes.

By Angela Frewin

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