Chew over the new flavours
01 June 2001
Tropical Chew is the first product to carry the new Starburst packaging. This fruity new product has four dual flavoured chews - Kiwi/Strawberry; Pineapple/Grapefruit; Peach/Raspberry and Passion fruit/ Mango.
Available in standard stick pack 45g and large bag 200g.
Starburst Joosters Tropical Limited Edition is in five flavours - Pineapple/Orange, Watermelon; Tropical Punch; Kiwi/Strawberry and Mango/Melon.
Available in 45g pack and 230g pack.
The brands are being supported by a £4.5 million advertisement campaign. A new 30 second advertisement is on screen now until later in the year.
Following the launch of Skittles Mints, the brand will be supported by a television advertising campaign worth £2m.
Mars UK Ltd
