Sirotkin lands GM role at Oxford Hotel

24 June 2002 by
Sirotkin lands GM role at Oxford Hotel

VIVIEN SIROTKIN, who became the first general manager of Cliveden last year only to be made redundant 10 months later, has landed a job in Oxford.

Sirotkin will take up the role of general manager at the Oxford Hotel in the city, which is nearing the end of an extensive refurbishment.

The 173-bedroom hotel is owned by the Paramount Group of Hotels, for which Sirotkin worked as general manager of the Redworth Hall in County Durham before moving to Cliveden, Berkshire.

She will start the new job on 1 July and will lead a team of around 150.

"It is a contemporary property that is very much focused on conference business. The challenge will be in making a financial success of a hotel that has just had a substantial redevelopment," she said.

Sirotkin spent five years in Oxford in the early 1990s and, once she had moved back to join Cliveden, wanted to stay relatively close to the area, where she now lives.

Her first challenges would be to bring in leisure trade over the summer and then build up conference traffic over the autumn, she said.

"I will be working with tourism and conference providers in the city to make sure we get more than our fair share of the conference business coming to Oxford as a destination," she added.

by Nic Paton

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