Beacon, which sponsored the 2011 Green Tourism Business Scheme (GTBS), is offering two years' membership for the price of one to any B&B, hotel , hostel and campus accommodation provider that holds a GTBS certification at Gold, Silver or Bronze level.
In a reciprocal arrangement, Green Tourism is also offering a 10% discount to Beacon's 2,000-plus members who want to join the scheme to improve their environmental and sustainability credentials.
"As a purchasing business we believe we play a critical role in helping hospitality operators not only buy better but also to operate more profitably, which of course means operating more responsibly," said Diane Webster, head of marketing at Beacon.
"Our relationship with Green Tourism goes back a good few years now, starting from their involvement in the development of our own sustainability information website, www. beacongreenhotel.co.uk, and also through their work with our sister company, Best Western."