The next chapter 6 December 2019 Lexington managing director Julia Edmonds on taking the helm at the caterer and her people plans for the future
In this week's issue... The next chapter Lexington managing director Julia Edmonds on taking the helm at the caterer and her people plans for the future
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Caterer and Hotelkeeper – 10819

01 January 2000
Caterer and Hotelkeeper – 10819

Looks like butter

WILLOW, the buttermilk, vegetable oil and cream spread has been relaunched in a new gold foil-wrapped pack which looks and feels just like a block of butter.

The product offers the same creamy texture of butter and can be used as a spread and in baking and cooking.

The brand is being supported by a £2 million consumer TV advertising campaign in the south west, as well as advertising in national women's magazines.

Dairy Crest

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