Bestway Batleys foodservice, the delivery arm of Bestway Wholesale, has rebranded as BB foodservice as it plans for future growth.
As part of the rebrand, BB foodservice is supplying 15 high performing depots across the UK with a fleet of delivery vehicles which will allow the delivery of both food and drink in one journey.
The delivery vehicles will be kitted out with a selected range of beers, wines, spirits, and soft drinks, as well as a range of chilled, ambient and frozen food.
Martin Race, managing director, Bestway Wholesale, said: “For years, wholesalers have been too preoccupied with what their competitors are doing to stop and ask their customers what they want. So we listened. And we put what we learned to good use. BB foodservice is here to deliver a local, more personal, service. A complete service that gives our customers what they want, when they want it. So they can focus on what they do best.
“This isn’t just about delivering quality products at competitive prices. From recipes, tools and calculators to our tailor-made wine list design service – our support doesn’t end at the door. Whatever our customers need, our local territory sales managers are just a phone call away. And they relish a challenge.”
Bestway Wholesale launched Bestway Batleys foodservice in September 2013. It delivers to a range of pubs, restaurants, outdoor catering, hotels, B&Bs, care homes and schools.
Videos from The Caterer archives