Mark McCulloch, founder at Supersonic Inc, presents his guide to the social media channels and trends you should be tapping into.
As we approach the halfway stage of 2019, I am out and about talking to clients in the hotel, food and drink and foodservice industries, and it is striking to me that we as an industry are merely scraping the surface of the potential of digital and social. We are still doing this piecemeal rather than as a joined-up, well-oiled machine, producing constant, measurable activity to drive your business.
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