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Lindley Heritage shows the magic touch with three-year deal at Warner Bros' Making of Harry Potter tour

27 September 2012 by
Lindley Heritage shows the magic touch with three-year deal at Warner Bros' Making of Harry Potter tour

Lindley Heritage has bagged a three-year deal to deliver public and staff catering services at Warner Bros' new "Making of Harry Potter" tour in London.

The caterer, a division of Lindley Group, has been charged with the operation of the 260-cover Studio Tour Café, which features a "grab & go" self-service operation alongside an all-day hot and cold meals and snacks service.

A separate Starbucks Coffee Bar, managed by Starbucks-trained Lindley Heritage staff, focuses on providing beverages and a selection of cakes and pastries.

Lindley Group declined to reveal the value of the contract, which launched in March. But visitor figures of 5,000 people a day, anticipated by Warner Bros ahead of opening the tour, led industry insiders to suggest the deal could generate annual revenues in excess of £2m.

The catering facilities are open to visitors seven days a week and the high levels of visitor numbers since opening have generated strong sales, Lindley said.

The studio complex near Watford was acquired by Warner Bros in 2010, when it pledged to spend £100m developing the site, which produced all eight films in the Harry Potter series.

Adam Elliott, Lindley Group's chief executive, said: "It's a little over a year since we established Lindley Heritage and we are delighted to welcome the Warner Bros Studio Tour London - The Making of Harry Potter to our burgeoning portfolio of prestigious leisure sector clients, which now includes the Hepworth Wakefield, the Malvern Theatres and Theatre Royal Bath."

Photograph: Rex Features

By Janie Manzoori-Stamford

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