Fresh produce specialist Florette is targeting the £200m pre-packed fresh fruit sector with a new line of traditional, hand-cut fruit including Fresh Pineapple, Melon Medley and Fruit Medley - apple, pineapple, orange, watermelon and grape - all available in 900g catering packs.
These three options are also available as a 170g snack pot with fork and a 350g sharing pack, alongside an 80g apple and grape snack pack.
The traditional hand-cutting methods ensure the consumer receives the best quality product which has been carefully handled, resulting in superior presentation and freshness.
Other fruit type and pack options are already in development for launch later this year and through 2010.
To buy it, callFlorette01543 250050