The success of Silver Bay Point Light British Wines, whose sales have soared by 50.2% year-on-year, has prompted CWF to add a 5.5% abv Lightly Sparkling variety for the on-trade market.
It is designed to harness growing consumer demand for sparkling wines and to satisfy requirements for high-quality, low alcohol drinks. There are two options: a fresh and fruity white or a light and delicate rosé, which are both sold in 75cl bottles; CWF suggests licensees can price them at £7 per bottle.
Silver Bay Point Lightly Sparkling wines are aimed at women aged 25 to 45.
To buy it, callCWF