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Packed lunch consumption drops as economy improves

07 July 2014 by
Packed lunch consumption drops as economy improves

Packed lunch consumption has dropped 10% in the first quarter of the year as the improving economy tempts more office workers to eat out.

That's according to market analysts Kantar World Panel, which highlighted a 10.9% drop in packed lunch consumption in the 16 weeks to 30 March.

Consumption of packed lunches rose by 4.9% to 4.2 billion occasions from 2007 to 2012 as a result of the recession, but is now dropping sharply, according to the report.

The decline was biggest among 16-24 year olds, who packed their lunches on 26.5 million fewer occasions, followed by the 25 to 42-year-old age group.

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