Europe and Middle East lead global hotel performance in 2008

Major cities in Europe and the Middle East led global hotel performance in 2008, taking seven spots in the world's top 20 rankings by revenue per available room (revpar), research revealed today.

The annual report - by consultancy Deloitte showed that six cities secured places on all three top 20 ranking tables (occupancy, average room rate and revpar): New York, Abu Dhabi, London, Dubai, Paris and Tel Aviv.

London continued to report growth in its hotel performance, despite the credit crunch hitting occupancy in the last quarter, and also appeared in all three ranking tables.

Occupancy grew by 0.8% to an impressive 81.1%, giving the city the fifth highest occupancy in the world. Average room rates increased by 4.4% to £117, achieving the 17th most expensive average room rates and ninth in the revpar top 20 at £93.

Looking ahead to 2009 Alex Kyriakidis, Deloitte global managing partner of tourism, hospitality and leisure, said: "The strategy for the tourism industry this year is one of survival.

"Hotels in particular will need to focus on providing value for money for customers and concentrating on what they do best. The hospitality basics will be key as hotels compete for room nights."

European hotels top global revenue performance >>

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2008 year of two halves for hotels >>

By Daniel Thomas

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