The head concierge of boutique London hotel the Arch, Theo Dubroy, has been awarded the Golden Keys.
A prestigious recognition granted by the Society of the Golden Keys, the award celebrates the best concierges across the UK and allows members to display a pair of golden crossed keys on their uniform lapel. Winners of the award become members of the society, granting them access to its online forums and annual events.
Dubroy has worked at the Marble Arch-based hotel since November 2009 and can recommend guests anything from a must-see cultural event or show to the best foodie hangouts, dependent on the guests' age, nationality or interests.
Dubroy said that winning was "the ultimate goal for every concierge". He added: "I am very passionate to provide all our guests with the best stay possible."
Founded in 1952, the Society of the Golden Keys is formed of members of uniformed concierges, all of which must serve in "hotels of an acceptable standard", and have at least five years' experience in a concierge role. It seeks to bring concierges together, and help them work cohesively to improve their quality of service to hotel guests.
Applicants to the society must be supported by two existing members and have to undergo an interview to assess their competence before joining. Members must demonstrate professional integrity, local knowledge and excellent recommendations.
There are currently just over 300 concierges in Britain who are entitled to wear the golden crossed keys pin.