Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

Niall Keating awarded Rising Chef trophy by Relais & Châteaux

19 November 2019 by
Niall Keating

Niall Keating of Whatley Manor in Malmesbury, Wiltshire, was the sole UK recipient among nine awards presented at the Relais & Châteaux Congress in London, yesterday.

He received the Rising Chef trophy, after winning a second Michelin star for the hotel last month.

Some 750 delegates representing 350 Relais & Châteaux properties are attending the three-day Congress, which is being held at the Park Plaza Westminster Bridge London, with a gala party held last night at member hotel Cliveden House in Taplow, Berkshire.

There are a total of 33 Relais & Châteaux hotels in the UK, including newest members, Stock Exchange in Manchester and 11 Cadogan Gardens, London.

One of the themes of the Congress – sustainability – was highlighted by Matthew Upchurch, chairman and chief executive of Virtuoso, the global network of travel agencies, who told delegates that they needed to adopt a serious sustainability agenda in response to the demand of guests.

In a survey carried out by Virtuoso, 41% of respondents said that they were willing to pay more for businesses that adopted environmentally friendly philosophies and practices, a figure that is increasing by three percentage points year on year.

"Social responsibility is particularly important for millennials, with 55% of them supporting the preservation of a natural and cultural heritage, compared to 41% of baby boomers."

Upchurch also urged delegates to take on board the two major growth markets for luxury hotels - young Chinese travellers and baby boomers. He said that the target audiences represented huge potential for the owners and operators of the 580 Relais & Châteaux properties located in more than 60 countries worldwide.

"There are currently 400 million millennial Chinese, while baby boomers are the first generation where 80% of those that reach 60 (by 2024) will be expected to have a healthy life for some time." he said.

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Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.


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