Service with a smile 21 February 2020 Tom Kemble of the Pass at South Lodge cooks up a pumpkin masterclass and shares why it’s important for chefs to meet their customers
In this week's issue...Service with a smile Tom Kemble of the Pass at South Lodge cooks up a pumpkin masterclass and shares why it’s important for chefs to meet their customers
Read More
Search
The Caterer

Britvic upgrades no- and low-sugar drinks to 600ml bottles

25 March 2010 by
Britvic upgrades no- and low-sugar drinks to 600ml bottles

In a bid to reinvigorate the on-the-go market for carbonated drinks in the current hard times, Britvic is upgrading its current 500ml no-sugar and low-sugar soft drinks to a larger, 600ml PET bottle.

From next month, this line - including Pepsi Max, Diet Pepsi, 7Up Free and Tango - will be available in the bigger bottles, which Britvic will sell at similar price points.

Company research showed a big increase in consumer purchase intent for the larger format compared with the current range, with 84% of respondents more likely to buy the 600ml format ahead of existing products.

To buy it, callBritvic Soft Drinks0845 758 1718

The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!