Budvar launches non-alcoholic beer in the UK
Czech-brewer Budvar is to launch a non-alcoholic beer in the UK on- and off-trades.
The beer, which has been available in the Czech Republic since the 1990s, is brewed in a similar fashion to Budvar Original, using Saaz whole hops and Moravian barley malt, but is just 0.4% ABV.
The drink has proved popular in its country of origin, 22,225 hectolitres sold in the Republic last year.
The beer will be sold in 330ml bottles, with a wholesale price of 69p per bottle.
European court allows Budvar to continue to use Budweiser name in UK >>
Budvar Dark sees UK sales double >>
Budvar allows rare unpasteurised lager into UK >>
By Neil Gerrard
E-mail your comments to Neil Gerrard here.
If you have something to say on this story or anything else join the debate at Table Talk - Caterer's new networking forum. Go to www.catererandhotelkeeper.com/tabletalk
Catererandhotelkeeper.com jobs
Looking for a new job? Find your next job here with Catererandhotelkeeper.com jobs