Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

MSC introduces new restaurant standard for seafood

23 February 2015 by
MSC introduces new restaurant standard for seafood

The Marine Stewardship Council (MSC) has introduced a new chain of custody standard tailored for the restaurant industry.

The new standard, launched on 20 February, provides a simplified system for certifying the sustainability of a restaurant or caterer's seafood. Removing a range of unnecessary requirements, the new standard instead focusses on training to create a better understanding of the programme and reduce mislabelling of products.

Catering company BaxterStorey was used to pilot the new system, and consequentially saw 20 catered sites MSC certified under the new standard.

Category manager Scott Taylor said: "We found that the MSC's updated standard is straightforward, logical and meshes well with our current systems. Site level staff found it simple to implement and really see the value in conveying the sustainability message that MSC certification offers to our clients and customers."

George Clark, UK commercial manager for the MSC, added: "By getting MSC Chain of Custody BaxterStorey is helping its clients to support sustainable fishing practices around the world. It shows that all of the work we've put into developing this more streamlined system is going to pay off for our restaurant and catering clients."

BaxterStorey wins University of Stirling catering deal >>

MSC Seafood Sustainability winners announced >>

The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.

close

Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking